FOR OWNERS OF FAMILY-RUN BUSINESSES
You already know what’s wrong with your business. The problem is that knowing it hasn’t changed anything.
The meeting happens. The decision gets made. Then someone pushes back, the whole thing unravels, and you’re back to the same place you were six months ago.
THE PATTERN
01 Roles Stay Unclear
Everyone steps in. No one fully owns it.
02 Decisions don’t hold
The conversation ends. The behavior doesn’t change.
03 One person carries it
Usually the person reading this page
★★★★★ 21+ five-star reviews · Master’s with honors · Published author · No contracts
THE REAL BUSINESS PROBLEM
Family loyalty cannot replace business structure.
01
Someone keeps overriding the decision.
It gets made. Then challenged, ignored, or walked back — because they’re family.
02
Holding people accountable starts a fight.
A normal business conversation turns into who sacrificed more, who works harder, who started this company.
03
You absorb what everyone else avoids
The unfinished work, the uncomfortable conversations, the decisions no one else will make.
You do not need another conversation that changes nothing. You need roles, decisions, and boundaries that still hold when family pressure shows up.
The problem isn't making a decision. It's making that decision hold when the people involved are family.
WHAT WE CHANGE
Most of the problems showing up in your business have been there longer than you want to admit. I identify what's actually driving them and tell you what the business can no longer afford to leave unaddressed.
This may be a fit if…
✓ You own or lead a family-run business
✓ The same role or accountability problem keeps repeating
✓ You want direct feedback and practical action
✓ You are willing to make and hold difficult decisions
WHO THIS IS FOR
You’re running a real business. Unclear roles and weak accountability are making it harder than it needs to be.
This is not…
— Counseling, therapy, or mental-health treatment. I am not a licensed counselor or therapist, and I do not assess, diagnose, or treat mental, emotional, or behavioral disorders. Please see the full Disclaimer.
— A one-time plan without ongoing accountability
— A promise that everyone else will change first
CLIENT PROOF
Receipts, not hype.
“Less than a year ago I was completely overwhelmed after pivoting into running our family-owned business. With Jillian’s support I exceeded every business goal I set. Her approach is clear, practical, and direct. She kept me accountable and helped me advocate for what I needed in the business.”
— Emma
“Jillian has been present and integral for some of my most sensitive work-related conversations. She is straightforward without being abrasive and knows how to challenge me in a productive way. The spot-coaching on top of weekly calls has been invaluable.”
— Brity
“I have been coaching with Jill for over half a year and I have seen palpable results. She’s fun and approachable, empathetic and honest. She has helped us get more organized, navigate family and relationship dynamics, and gave us the tools to achieve personal and business goals. As an entrepreneur, it’s easy to lose track of what matters—Jillian has been instrumental in finding balance and accountability.”
— Karla
WHY JILLIAN
I won’t help you tolerate a business problem that needs to be addressed.
I’m Jillian Smith, MA, a business coach for family-run businesses. I work with owners where authority is unclear, roles are undefined, and accountability keeps breaking down. I am not a licensed counselor or therapist, and I do not assess, diagnose, or treat mental, emotional, or behavioral disorders. Please see the full Disclaimer. I tell you directly what needs to change and work with you until it does.
START WITH THE ASSESSMENT
How stuck is your family business right now?
HOW THIS WORKS
Three steps. No guesswork.
❶
Book the free session
Request a private 30–40 minute video consultation.
❷
Talk through what’s happening
I ask direct questions so we can determine what the problem in your business actually is
❸
Decide whether it fits
If working together makes sense, I’ll explain the next step. If it doesn’t, I’ll tell you directly.
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We meet weekly. Billing is $500 per month. No contracts.
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We meet privately by video once a week. Every call stays focused on the decisions, roles, boundaries, and follow-through your business needs now.
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Is this therapy?
No. This is not counseling, therapy, or mental-health treatment. I am not a licensed counselor or therapist, and I do not assess, diagnose, or treat mental, emotional, or behavioral disorders. Please see the full Disclaimer.
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We talk through what is happening, I ask direct questions, and we determine whether working together makes sense. It is not a free plan, or strategy.
THE PRACTICAL DETAILS
What you need to know before booking.
YOUR NEXT MOVE